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We help and teams find and engage active buyers with real insights about real people. 🎯

HQ: Newton, MA
techtarget.com
Joined January 2009
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  1. Pinned Tweet
    11 hours ago

    TechTarget Priority Engine has been named a Leader in , and for the 10th consecutive quarter. 🎉 See the press release for more details:

    2 retweets 4 likes
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  2. 17 hours ago

    In the first in a 4-part blog series, Forrester analyst outlines how MQLs fail -by design- by ignoring the data that matters in pinpointing propensity or : recognition of multiple signals all aligned to the same buying group & solution

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  3. 23 hours ago

    is like playing Tetris™ - excelling at it depends on how good you are at stacking different building blocks. Join us and marketers from and on the 12th of May, 9AM BST for a live webinar. Register:

    1 retweet 1 like
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  4. Apr 18

    Join and global Partner execs from , & as they explore 2022 IT spending trends & deliver insights on how they’re adjusting channel programs to capture & support partner share-of-wallet. Register here 👉

    2 retweets 4 likes
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  5. Apr 18

    is more than just . It's a strategic pivot that impacts your entire organization. explains:

    1 retweet 1 like
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  6. Apr 8

    Only 8% of B2B marketers think they are doing an excellent job nurturing leads. Our seasoned professionals put together email nurturing best practices that will elevate your baseline outcomes and improve your bottom line.

    1 reply 1 like
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  7. Apr 6

    Join us 4/13 at 12pm ET for this live webinar from & to explore how leveraging webinar series' can help you create deeper engagement & measurable impact across your programs. Save your seat today:

    1 retweet 3 likes
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  8. Apr 5

    Go-to-markets have been digitally transformed from the lack of face-to-face options. Yet, for a lot of teams, quotas have stayed roughly the same. Sounds like a real need for the promise of .

    1 reply 3 likes
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  9. Apr 5

    Demand Generation is like Tetris™ - how you stack your moves within the game determines your sales engagements and ROI. Join us on the 12th of May to learn how to build a game plan for B2B success within your demand generation strategy. Register here:

    4 likes
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  10. Apr 4

    It's no longer just about personalization, but about the level of personalization being delivered. of explains why marketers should understand two concepts as it relates to personalization: intent vs. rules.

    1 reply 3 likes
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  11. Mar 29

    Great content is critical to engaging buyers and ensuring you stand out from the crowd. Here are 5 characteristics of great B2B content and how your team can implement them:

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  12. Mar 28

    This Q&A from is jam-packed with insight on how B2B companies can use to inform their .

    1 reply 1 like
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  13. Mar 24

    is only as good as its source and the quality of signals that inform it. Here are the 5 elements that determine strong signals.

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  14. Mar 23

    Join us today at 1PM SGT/4PM AEDT to meet the winners of the @ComputerWekly APAC 2022. Hear from 's trailblazers on how they've successfully harnessed to deliver business outcomes. Register now

    1 retweet 2 likes
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  15. Mar 23

    Whether you've been doing for years or are just learning the ropes, this collection of wisdom from 12 ABM experts can help you fine-tune your strategy.

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  16. Mar 22

    Adding more won't increase pipeline alone. The right is needed to improve your SDRs' productivity and enable smarter, more relevant selling.

    2 likes
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  17. Mar 21

    Your content can determine whether a buyer chooses you or someone else. That's why you need to make the most of every digital interaction. We've teamed up with to share how you can start producing great content that engages buyers.

    1 retweet
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  18. Mar 18

    Brand advertising has become vital to ensuring your brand is highly visible to those currently in-market to buy. This infographic outlines the different approaches you can take to boost brand awareness through digital ads.

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  19. Mar 17

    We’ve kicked off | Local Workshops – our event series dedicated to helping clients with practical tips on how to elevate their marketing success using intent data. In the 1st workshop, our London-based clients dived into a popular topic - copywriting

    1 retweet 5 likes
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  20. Mar 16

    ✔️ $7M in closed-won business ✔️ 2,500 new qualified contacts leveraged to identify, reach and engage the right prospects at their target accounts. Details here:

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