Many people use Mailchimp for their email lists. If you’d like to give your visitors a way to subscribe to your list on your blog, you can either use the subscriber popup form, or a regular signup form.
Mailchimp has an option to connect your site to Mailchimp for automatic integration; however, the code they require is not supported on most sites hosted here on WordPress.com.
In order to follow the steps in this guide you will want to skip the connection option in Mailchimp.
If you already attempted the connection, you can go to your profile, click on connected sites and choose the disconnect button at the bottom.
Next, create an email list (Mailchimp calls this an “Audience”) for your website’s followers.
Once you have your new audience created, click on Manage Audience then Signup forms.
In your Mailchimp Audience, click Manage Audience → Signup forms
In the Signup forms section of your Mailchimp Audience, select the Subscriber pop-up.
Design and configure your form however you’d like.
It’s tempting to set up your form to show a pop-up as soon as visitors open your site. Definitely think about editing the settings to showcase the popup after 5 seconds instead of immediately.
The Mailchimp form will only show to visitors once! The more time they have to familiarize with your site, the more likely they’ll sign up to your mailing list!
Make sure to Publish your form and then click View Code (both buttons are in the lower right).
Publish your new form, and then View Code.
You’ll get a popup with some code. Copy that code, making sure not to change anything.
Back on WordPress.com, head over to Customize and select the site you’d like to run the popup. Select Widgets…
Go to Customize → Widgets
Select a widget area to add the widget to. Since the Mailchimp form will show as a pop up form, it doesn’t matter which widget area you add the widget to.
Next, click the button to Add a Widget.
Click Add a Widget
Either scroll down the list of widgets or search to find the Mailchimp Subscriber Popup.
Add the Mailchimp Subscriber Popup
The widget’s settings will come up.
Now you need that snippet of code you copied from Mailchimp’s site. Paste your code into the text box. You can limit where the popup will appear to your visitors by configuring the widget’s Visibility settings. When you’re done making changes click the Save & Publish button up at the top.
The first time a visitor comes to your page, they’ll get a popup with your subscribtion form. Mailchimp stores a cookie in the visitor’s browser so they don’t get the popup more than once. Here is an example:
If you’d like to make changes to your form, return to your settings in Mailchimp to make your edits. As soon as you publish those changes to the Mailchimp form, they’ll automatically be reflected when the popup is shown to the next user. So you don’t even need to copy/paste the code again!
You can create a regular signup form in the WordPress editor using the Mailchimp block.
While a popup form is an eye-catching way to get your visitors to sign up to your mailing list, you may want to integrate something a little more subtle.
Integrating Wufoo with Mailchimp will allow you to embed a Wufoo form on a page, post, or widget and the forms will be sent to your Mailchimp account. Those instructions can be found here.
You will need a paid Wufoo account in order to integrate with Mailchimp.
Integration with JotForm
JotForm can be embedded on a page, post or widget, and integrated with Mailchimp to curate your mailing list.
Unlike Wufoo, Jotform can be integrated with Mailchimp free of charge.
Instructions for integrating JotForm with Mailchimp can be found here.
