No one buying a new insurance policy wants to stop and hunt down a paper check. Jerry uses Plaid to help drivers securely connect their bank accounts in just a few taps, creating a simpler purchase experience while reducing manual errors and ACH failures. Read more 👉 https://lnkd.in/guH7icnM
Plaid
Software Development
San Francisco , California 240,287 followers
Our mission is to unlock financial freedom for everyone. Join us!
About us
Plaid is a data network that powers the tools millions of people rely on to live a healthier financial life. Plaid works with thousands of companies like Venmo, SoFi, and Betterment, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers more than 12,000 financial institutions across the US, Canada, UK and Europe. Headquartered in San Francisco, the company was founded in 2013 by Zach Perret and William Hockey.
- Website
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https://plaid.com
External link for Plaid
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- San Francisco , California
- Type
- Privately Held
- Founded
- 2013
Locations
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Primary
Get directions
Plaid
San Francisco , California 94105, US
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Get directions
35-41 Folgate Street
London, England E1 6BX, GB
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Get directions
136 S Main St
Salt Lake City, Utah 84101, US
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Get directions
295 Lafayette St
New York, 10012, US
Employees at Plaid
Updates
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Financial data is only as powerful as the systems that make it usable. This month, we’re focused on the infrastructure behind better decisions — from more consistent identity handling to deeper visibility into investment risk and smarter payment controls. New User APIs are making it easier to build across Plaid with a unified approach to identity. Investment data now includes margin balances, giving a clearer picture of portfolio leverage. And with bank-specific rules in Signal, you can fine-tune payment decisions with more precision than ever. Plus: data partners now get real-time alerts and diagnostics to resolve issues faster, helping keep integrations running smoothly. See what’s new in April ➡️ https://lnkd.in/giEq-SzA
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📣 The latest edition of The Banking Exchange is live. Plaid's President, Jelena McWilliams shares her perspective on the future of financial services - from open banking to community bank innovation. Plus, where Plaid showed up across industry conferences recently - and a look ahead at Effects, our annual conference happening next month. 📰 Read more ⬇️
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Most people haven’t heard of intelligent finance... but they’re already using it 🤖 In fact, 55% of Americans have used AI for financial tasks in the last year, and 86% of AI users say it helps them better understand their finances. Our new research answers the question every company is asking: How much AI are your customers actually ready for? The answer is more than you might think. Read our consumer survey report on "The State of Intelligent Finance" here: https://lnkd.in/eiwHKXUi
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New York looks good in Plaid. 🗽 Starting last week, subway walls across NYC are featuring the inspiring stories of brands #PoweredByPlaid You’ll see H&R Block, Gemini, HealthEquity, and GoFundMe, all Plaid customers, and how they’re driving impact with Plaid behind the scenes. From fighting fraud to personalizing user journeys to accelerating sign-ups, these companies are building better financial experiences powered by Plaid. In New York? Keep an eye out across the city. 👉Not local? Explore their full stories here: https://lnkd.in/gyT-kfnq
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Rillet is expanding into Europe, powered by Plaid. 🇪🇺 Rillet is an AI-native ERP that helps modern finance teams automate accounting, close faster, and gain real-time insights. With Plaid, Rillet can seamlessly connect to bank data across new markets, unlocking the infrastructure needed to scale globally. Excited to power Rillet’s next phase of global growth 🤝
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Manual processes slow mortgages down—and lead to drop-off. See how lenders verify assets in seconds with Plaid. Watch the full video 👉 https://lnkd.in/g_-FYqUU
Digital Asset Verification for Mortgage Lenders
https://www.youtube.com/
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Plaid reposted this
🎙️ 𝗦𝗵𝗮𝗽𝗶𝗻𝗴 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗶𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲, 𝗣𝗹𝗮𝗶𝗱’𝘀 𝗻𝗼𝗿𝘁𝗵 𝘀𝘁𝗮𝗿 𝗺𝗲𝘁𝗿𝗶𝗰𝘀, 𝗲𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗳𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀, 𝗮𝗻𝗱 𝗔𝗜 𝘄/𝗪𝗶𝗹𝗹 𝗥𝗼𝗯𝗶𝗻𝘀𝗼𝗻, 𝗖𝗧𝗢 𝗮𝘁 𝗣𝗹𝗮𝗶𝗱 Episode four of the Fintech: Under the Hood podcast mini-series is another one I’m super excited to share, as it’s a rare deep discussion with a fintech CTO! If you’ve used a fintech app in the last decade, whether it’s for payments, investing, lending, budgeting, or embedded finance, there’s a good chance Plaid was working quietly in the background. It’s the connective tissue between banks, fintechs, and consumers, powering account connectivity, identity, risk, payments, and the broader open finance ecosystem. In this episode, I speak to Will Robinson, CTO at Plaid, former Google Snr Eng Director, and previously VP of Engineering at Coinbase, where we cover: 👉🏽 The 2008 crash sparking curiosity in how FS works and how to make it better 👉🏽 Low-coupling, High-Cohesion computer science principles and their importance to fintech 👉🏽 Why brownfield development is a lot harder than greenfield dev 👉🏽 Plaid’s architecture, and how the platform has evolved beyond aggregation 👉🏽 How they think about data quality and intelligence 👉🏽 What the Plaid x Perplexity partnership means for consumers, hobbyists, and innovators 👉🏽 The tech metrics Will obsesses over and that are key to Plaid continuing to scale 👉🏽 The now staple AI question which touches on their new transaction and behavioural models as well as the importance of their MCP server 👉🏽 How Will thinks about Agents using Plaid’s data and services …and so much more. 🗣️ "Today you can connect your financial institutions, your investments, your bank accounts, credit cards, and so forth via Plaid and see right there in Perplexity, this very professional, very comprehensive interface, to say, analyze your investments, analyze your spending, do the kind of analysis that not that long ago, you can only really get in that way by spending a lot more money, maybe hiring a human financial advisor and the democratization of these kinds of capabilities, right? That's something that really animates me around our mission." Check it out on Spotify and Apple podcasts by searching 'fintech under the hood' or by clicking next to my profile image above. As always, I'd love to hear what you think, whether you enjoyed the format, what you thought about Will’s insights, the Intelligent Finance x AI play, the deep metrics chat, and anything else you found interesting.
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Plaid reposted this
Perplexity and Plaid's integration got me excited, because FINALLY we're on the cusp of the personal CFO. What happens when you plug real financial data into an AI that can build things? I spoke to Jeff Grimes (Head of Live Events Product at Perplexity) Brian Dammeir (Head of Payments & Financial Management Products at Plaid) The insight from this chat is how power users are already using personal finance agents to do REALLY useful things, is a sign of what comes next for all of us. And for anyone building consumer finance products, a roadmap. Beta testers are building: - Student loan repayment plans. - Subscription trackers that cancel unused service - Getting help filling their taxes with almost zero effort So why is this better than PFM? Brian answered with data. - 13% of customers used PFM. - 35% of AI users ask questions about finance to their AI. And when you think about it, natural language is SUCH a better interface for talking about finance. Think about the chat with a private banker or RIA. The charts are only a tiny portion of the conversation. So much of it is the complex, gooey, squishy human stuff and helping people figure out what they want. Jeff's data backed this up. 75% of Perplexity's paying users already ask it finance questions monthly. And Perplexity Computer is an agent that can create custom visuals for a segment of one, for you, with your data, permissioned and secure. Right now it's view mode. But the goal is to get to taking action. We're still early, but everyone is trying to build this. Huge thank you to Jeff and Brian for making the time for the chat. And you will learn a TON from this conversation: