Pop Station, The fashion foundry (TFF)

UI/UX Designer

Pop Station, The fashion foundry (TFF) Bengaluru, Karnataka, India
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About Us

We're an early-stage AI startup building technology for D2C consumer brands. We help businesses make smarter decisions and operate more efficiently through thoughtfully designed software.


About This Role

This is not a role where you hand off wireframes and call it done. You'll own the experience end-to-end — from understanding what a user actually needs to do, to making sure the final product feels effortless to use across web and mobile. You'll work closely with the product and engineering teams, and be directly involved in how our solutions look, feel, and move for real business users.

If you've ever been personally offended by a confusing dashboard or a clunky mobile flow — you'll fit right in.


What You'll Do

Research & Discovery

  • Sit in on client conversations and translate messy business workflows into clean user journeys
  • Ask the uncomfortable question: why does this screen even exist?
  • Build user personas, flow maps, and journey diagrams that the whole team can work from
  • Design for users who are not tech-savvy — field operators, brand managers, warehouse staff

Design & Craft

  • Design wireframes, prototypes, and high-fidelity screens for both web dashboards and mobile interfaces
  • Own the motion layer — design micro-interactions, transitions, and animated states that make the product feel alive and intentional, not static
  • Build and maintain a design system that works across web and mobile and keeps things consistent as the product grows
  • Make data-heavy interfaces readable, not overwhelming — hierarchy, spacing, and typography are your primary tools
  • Know when animation enhances the experience and when it gets in the way

Collaboration & Delivery

  • Work directly with the APM to translate requirements into design specs developers can actually build from
  • Stay involved through development — review implemented screens and flag deviations before they go to clients
  • Participate in user testing with clients and iterate based on real feedback, not assumptions
  • Push back when something is being built that will confuse the end user


You're a Fit If You…

  • Have a strong point of view about good design — and can defend it calmly
  • Think about why someone is on a screen before deciding what goes on it
  • Understand the difference between mobile UX and web UX — and don't design one like the other
  • Are just as comfortable in low-fidelity sketches as you are in polished, animated prototypes
  • Have an eye for detail but know when to ship vs. when to perfect
  • Communicate design decisions in plain language, not design jargon


Background We're Looking For

  • 1–3 years of experience in UI/UX design with exposure to both web and mobile products
  • A strong portfolio — we care more about your thinking than your aesthetics. Show us a problem you solved, the motion decisions you made, and why
  • Proficiency in Figma (non-negotiable) including prototyping and auto-animate
  • Demonstrated motion design work — micro-interactions, transitions, loading states, animated components
  • Basic understanding of how web and mobile products are built — enough to know what's feasible
  • Familiarity with design systems and component libraries
  • Experience with tools like Lottie, Principle, or After Effects for motion is a strong plus


What You Will Find

  • Real problems with real business users — not hypothetical briefs
  • A team that respects design as a function, not a finishing step
  • Room to grow into a senior design role as the company scales


Please make sure your Portfolio links are mentioned in your profile/resume. Applications without a portfolio will not be reviewed.

  • Seniority level

    Entry level
  • Employment type

    Full-time
  • Job function

    Engineering and Information Technology
  • Industries

    Retail Apparel and Fashion
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